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Marketing and Loyalty

About VinID

VinID's loyalty program was permitted to operate e-wallet services, furthering Vingroup's foray into cashless payment. VinID was rebranded to OneID in 2020, then to OneU in September 2024. OneU discontinued the VinID Pay e-wallet entirely as of July 1, 2025, refunding remaining balances to users; the surviving loyalty/voucher platform continues as OneU.