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SellerX

Active 🦄 Unicorn

We buy and build Amazon brands

MXP Prime Platform GmbH

About SellerX

SellerX buys and grows Amazon businesses. We are a VC-backed start-up with a growing, diversified portfolio of FBA (Fulfillment by Amazon) sellers. Our goal is to make at least 20 acquisitions over the next 12 months, then to further optimize and grow the assets post-acquisition.

Founded by two HBS graduates: one who built an e-commerce business to €700mn+ in revenue as co-founder, and the other a former Goldman Sachs SSG with extensive PE roll-up experience. Together, they raised over €100mn in seed financing led by Cherry Ventures, Felix Capital and Silicon Valley-based TriplePoint Capital with participation from Village Global.

Funding

€729m

Total raised

€950m

Valuation

RoundYearAmount
Latest round 2023 €60m
Round −1 2021 €569m
Round −2 2020 €100m